Agency Giants
Welcome to Agency Giants, the podcast that delves into the minds of the world's top 1% agency owners. Join us as we explore the secrets behind their remarkable success and gain invaluable insights from their unique journeys.
Hosted by Jordan Platten, an industry-leading UK Youtuber and agency owner who has generated over $100 million in return on investment for a diverse variety of brands around the globe.
Each episode of the podcast features in-depth conversations with visionary agency owners who have achieved unparalleled heights in their respective fields. From digital marketing to advertising, branding to PR, we cover a diverse range of agency specialties, ensuring a wealth of knowledge and inspiration for all listeners.
Through engaging discussions, we uncover the strategies, philosophies, and innovative approaches that set these exceptional entrepreneurs apart. How did they overcome obstacles and build their agencies from the ground up? What bold decisions propelled their growth? What lessons did they learn along the way? Find out as we delve into their triumphs, failures, and everything in between.
The Agency Giants podcast goes beyond surface-level success stories. We explore the nuances of scaling agencies, managing teams, nurturing client relationships, and staying ahead of industry trends. Whether you're an aspiring agency owner, a seasoned professional seeking fresh perspectives, or simply curious about the inner workings of top-performing agencies, this podcast offers the actionable insights you crave.
Join us on this captivating journey as we unlock the strategies that drive the world's most successful agencies. Discover firsthand how these extraordinary leaders are shaping the future of the industry and learn how you can apply their wisdom to your own entrepreneurial endeavors.
If you're ready to challenge the status quo and gain a competitive edge in the world of agencies, subscribe to Agency Giants and prepare to be inspired. Get ready to unleash your potential, elevate your business acumen, and unlock the secrets to agency success with the remarkable individuals who are reshaping the industry, one groundbreaking idea at a time.
So, whether you're commuting, working out, or enjoying a moment of quiet reflection, tune in to Agency Giants and immerse yourself in the captivating stories of those who have conquered the world of agencies and are ready to share their invaluable insights with you.
Agency Giants
How He Landed Tyson Fury & Floyd Mayweather as Clients | Paul Kennedy | #11
The Agency Giants Podcast - Episode 11 (Paul Kennedy)
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We’re kicking off the year with a huge new episode of Agency Giants!
In this episode of Agency Giants, Paul breaks down how he went from turning £800 into a six-figure per month agency to managing million-pound campaigns for world-famous clients like Tyson Fury & Floyd Mayweather.
Paul's Instagram: https://www.instagram.com/paul.belfast/
Life Like Media: https://www.lifelike.media/
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0:00 – From Videographer to 7-Figure Agency Owner
3:01 – Mastering Creative and Paid Ads to Keep Clients for 5+ Years
7:00 – The Secret to Growing an Agency Through Referrals and Partnerships
11:10 – Landing Floyd Mayweather & Tyson Fury as Clients
19:00 – Inside the Fury Camp: Shooting Content with Celebrities
26:10 – What It’s Like Touring Thailand with Tyson Fury
29:50 – How Travel and Sales Built My Business Resilience
34:00 – Scaling from Remote to a 20-Person Office Team
40:00 – How Paul's Brother Helped Scale Their Agency
44:30 – The Deal That Fell Apart – Biggest Failure in Business
49:00 – Why Client Results Matter More Than Constant Outreach
52:00 – Scaling Paul's Own Brands from the Agency
58:00 – The Future of Our Agency: Incubating and Growing DTC Brands
1:05:00 – Should You Take Equity Deals as an Agency?
1:12:30 – How to Hire Passionate People Who Drive Business Growth
1:18:10 – Biggest Lessons from Failures and Scaling to 7 Figures
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https://www.youtube.com/playlist?list=PLdO5xp5occOyeEZ2GCD21gqDKLz8Z8-Ak
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🎧 Stream on your favorite audio platform:
Apple Podcasts: https://podcasts.apple.com/us/podcast/the-agency-podcast/id1755717870
Spotify: https://open.spotify.com/show/0jmr989Mkl4EJQ6AyAzJfE
Amazon Music: https://music.amazon.com/podcasts/64e31809-88d4-43a3-b2e3-e59caf73aec4/the-agency-podcast
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If you want to find out how we help agency owners sign their first or next 5 clients, guaranteed, check this out 👉 https://www.affluent.academy/?utm_source=youtube&utm_medium=video&utm_campaign=agencypod&utm_term=interview&utm_content=461d
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