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Agency Giants
Welcome to Agency Giants, the podcast that delves into the minds of the world's top 1% agency owners. Join us as we explore the secrets behind their remarkable success and gain invaluable insights from their unique journeys.
Hosted by Jordan Platten, an industry-leading UK Youtuber and agency owner who has generated over $100 million in return on investment for a diverse variety of brands around the globe.
Each episode of the podcast features in-depth conversations with visionary agency owners who have achieved unparalleled heights in their respective fields. From digital marketing to advertising, branding to PR, we cover a diverse range of agency specialties, ensuring a wealth of knowledge and inspiration for all listeners.
Through engaging discussions, we uncover the strategies, philosophies, and innovative approaches that set these exceptional entrepreneurs apart. How did they overcome obstacles and build their agencies from the ground up? What bold decisions propelled their growth? What lessons did they learn along the way? Find out as we delve into their triumphs, failures, and everything in between.
The Agency Giants podcast goes beyond surface-level success stories. We explore the nuances of scaling agencies, managing teams, nurturing client relationships, and staying ahead of industry trends. Whether you're an aspiring agency owner, a seasoned professional seeking fresh perspectives, or simply curious about the inner workings of top-performing agencies, this podcast offers the actionable insights you crave.
Join us on this captivating journey as we unlock the strategies that drive the world's most successful agencies. Discover firsthand how these extraordinary leaders are shaping the future of the industry and learn how you can apply their wisdom to your own entrepreneurial endeavors.
If you're ready to challenge the status quo and gain a competitive edge in the world of agencies, subscribe to Agency Giants and prepare to be inspired. Get ready to unleash your potential, elevate your business acumen, and unlock the secrets to agency success with the remarkable individuals who are reshaping the industry, one groundbreaking idea at a time.
So, whether you're commuting, working out, or enjoying a moment of quiet reflection, tune in to Agency Giants and immerse yourself in the captivating stories of those who have conquered the world of agencies and are ready to share their invaluable insights with you.
Agency Giants
How I Built India's Leading Creative Agency (150+ Employees) | Chirag Gander | #31
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The Agency Giants Podcast - Episode 31 (Chirag Gander)
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Not many agencies can say their first inbound enquiry was Coca-Cola... 🤯
Chirag Gander built one of India's most recognised creative agencies, without a single cold pitch!
In this episode, you'll discover:
• The organic brand-building strategy that drove 90%+ inbound leads from day one
• How he built The Minimalist from a college passion project
• The "Include, Exclude, Focus" framework to get your agency noticed in the boardroom
• Why clear positioning, not a bigger team or lower prices, is the real unfair advantage in a commoditised market
• The real reason discipline fails (& the truth behind consistency without force)
This one's a masterclass for any agency owner ready to stop competing on price & start winning on brand!
The Minimalist: https://theminimalist.in/
Chirag's LinkedIn: https://www.linkedin.com/in/chirag-gander
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Get your next 10 clients, guaranteed 👉 https://www.affluent.academy/?utm_source=youtube&utm_medium=video&utm_campaign=agencypod&utm_term=interview&utm_content=816d
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FREE Agency Owners Community: https://www.skool.com/agencyowners
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https://www.youtube.com/playlist?list=PLdO5xp5occOyeEZ2GCD21gqDKLz8Z8-Ak
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🎧 Stream on your favorite audio platform:
Apple Podcasts: https://podcasts.apple.com/us/podcast/the-agency-podcast/id1755717870
Spotify: https://open.spotify.com/show/0jmr989Mkl4EJQ6AyAzJfE
Amazon Music: https://music.amazon.com/podcasts/64e31809-88d4-43a3-b2e3-e59caf73aec4/the-agency-podcast
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00:00 - Intro
01:40 - From Passion Project to One of India's Top Creative Agencies
05:50 - The Include-Exclude-Focus Framework: How Minimalism Evolved
09:17 - Going Inbound-Only: LinkedIn, Forbes 30 Under 30 & Building Agency Brand
15:55 - From Indian Startups to Global Enterprise Clients
24:40 - Scaling to 150+ People: Team Structure, New Services & Staying Focused
38:58 - Publishing a Book as a Lead Gen Tool & AI's Impact on Creative Work
46:21 - Pricing Against Western Agencies & The Long-Term Vision
49:14 - Advice for Indian Agency Founders, Brand Building Tips & Quickfire Round